Maximise efficiency and traceability across your supply chain
Streamline your farming operations, enhance transparency, and drive sustainability with integrated, cloud-based software.
Powering the Future of Farming
For over thirty years, FreshTrack has been at the forefront of modernising the farming industry. Built by industry experts, our all-in-one farm and supply chain management software connects every stage of the journey—from planting and harvesting to packing, distribution, and sales.
Whether you’re a grower, packer, or marketer, FreshTrack gives you real-time visibility, powerful automation, and data-driven insights to help you work smarter, reduce waste, and maximise profitability.
Our customisable platform integrates seamlessly with your existing farming systems, ensuring compliance, full traceability, and operational efficiency—all in one place.
Designed for the demands of modern farms, FreshTrack is the trusted technology partner for agribusinesses looking to scale and stay ahead in an evolving industry.
Real results from FreshTrack users
Growers using FreshTrack report a 20% reduction in waste. *
Distribution times cut by up to 15%, ensuring fresher produce reaches markets faster. *
Operational costs reduced by 10% on average, due to streamlined processes. *
*These figures are based on client-reported data and individual results may vary
Benefits of FreshTrack software
Streamline your business
Boost efficiency and productivity across every stage of the supply chain.
Have full traceability
Maintain transparency at every stage of the supply-chain, from the soil to the shelf.
Make informed decisions
Access customised reporting to address your specific needs in real time.
Support at every stage
A software solution tailored for pickers, packers and marketers.
Download our brochure to learn more about our products.
Driving innovation together
What our clients are saying
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'I’ve recommended FreshTrack to a number of other packing sheds… it’s been a great decision for us, it’s improved our efficiency, saved us a lot of time and it’s given us more insight into our operation in real-time and more control of our back-end.
The flexibility in FreshTrack has allowed us to have a system that is custom
tailored to Humpty Doo Barramundi’s needs and has streamlined the
process from the entering of orders through to dispatch.
Over the past decade, our collaboration with FreshTrack has been nothing short of transformative. What began as a mere 'harvest management and packing tool' has evolved into a comprehensive service encompassing everything from picker payments and harvest to warehousing, labelling, traceability, grower payments, and quality control. The FreshTrack team's forward-thinking approach and commitment to truly understanding our business needs have played a pivotal role in our growth. With them, we've managed to stay ahead technologically and retained full control over our data. Their partnership has been invaluable to our success.
The whole system is so easy to use
particularly with its integration with the
grading computer. It's solving so many administration problems we've had
in the past and all of our staff have adjusted to using it surprisingly easily.
Last year we installed the FreshTrack System and it immediately increased
our net profit by 12% and enabled us to increase our shed capacity by 40%.
Implementing FreshTrack to our berry growing business has given us a more in-depth knowledge of production and performance of our crops, with this knowledge we are able to invest in best appropriate varieties and growing management to get optimum outputs. The ability of being able to trace product from field to packhouse to destination has met and surpassed our certification requirements. FreshTrack support and approach to problem solving client individual needs and requirements are second to none.
“We have used FreshTrack for harvest as our primary harvest and packhouse management software for many years on our Blueberry Farm. FreshTrack is an excellent tool both in the field and in the packhouse and has enabled us to efficiently track our harvest to the picker and block level and makes reporting for payroll very streamlined. Ivan and his team provide good backup support for this product and we look forward to our continued partnership.
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Get in touch today
FAQs
01 What features does FreshTrack's software offer?
FreshTrack provides an all-in-one solution for managing agricultural operations. It offers cloud and on-site access, streamlines packing, labeling, and traceability, and tracks harvests for productivity monitoring. The software manages orders, dispatches, and payments efficiently, and integrates with major food chains like Coles , Aldi and Woolworths through EDI, automating processes and enhancing decision-making across the supply chain.
02Can FreshTrack’s software integrate with my existing systems?
Yes, FreshTrack integrates with systems like accounting, payroll, and packing line automation. It supports EDI to streamline order management with Coles, Aldi and Woolworths, making it easy to enhance automation and reduce manual processes.
03 Is there a mobile version of the software available?
Yes, FreshTrack offers mobile apps for Android and iOS, allowing users to record field activities, track harvests, and manage quality assessments in real-time, improving flexibility and efficiency.
04 How does the software ensure traceability throughout the supply chain?
FreshTrack tracks every stage of product movement, from field to market, with detailed data captured through labelling, barcodes, or RFID tags. It integrates with dispatch modules and partners like Coles, Aldi and Woolworths to maintain full traceability and transparency.
05 What kind of training and support do you provide for new users?
FreshTrack offers onboarding training, ongoing phone and email support, and access to user manuals and tutorials. Custom training is also available to fit specific business needs.
Trusted by
Leading provider of digital supply chain & traceability solutions
FreshTrack was born from firsthand experience in the fresh produce industry. More than 30 years ago, founder Ivan was working alongside growers, packers, and marketers, witnessing the daily inefficiencies that cost businesses time, money, and fresh produce. He knew technology could solve these challenges—but the right tools didn’t exist. So, he built them.
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What started as a simple idea to streamline harvesting and supply chain operations has grown into Australia’s leading fresh produce management software. Today, FreshTrack is driven by a team of industry experts, dedicated to helping businesses work smarter, reduce waste, and increase profitability.
FreshTrack isn’t just software—it’s a fully integrated digital ecosystem designed for the real-world demands of modern farms. The platform connects every stage of the journey, ensuring seamless communication, real-time insights, and smarter decision-making—all while reducing costs and improving efficiency.
Find out more below and see how FreshTrack can transform your business.