For Packers, Growers, and Marketers
Our software offers flexibility and incorporates modules tailored to meet your business requirements.
Smart Cloud Solutions
We are empowering fresh produce Growers, Packers, and Marketers with innovative supply chain solutions on the Cloud.
Supply Chain Traceability
Get detailed insights into the entire supply chain of your produce.
We are elevating agriculture
Assisting growers, packers, and marketers
Keep track of produce during the entire journey
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Leading provider of supply chain Traceability & management software
Modernizing the Fresh Produce Industry.
Our mission is to provide farmers, packers, and buyers in the fresh produce industry with high-quality supply chain management and traceability tools and services. By facing challenges together with our customers, we assist them in obtaining valuable business insights to optimize their decision-making processes, increase efficiency, and improve the flow of information.
Growing & Harvesting
Analytics & Insights
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What We Offer
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What Our Clients Say
Josh McGuiness, Mountain Blue
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"The flexibility in FreshTrack has allowed us to have a system that is custom tailored to Humpty Doo Barramundi’s needs and has streamlined the process from the entering of orders through to dispatch."
Nu Phanupen, Humpty Doo
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"Last year we installed the FreshTrack System and it immediately increased our net profit by 12% and enabled us to increase our shed capacity by 40%."
Tim Elliot, W.E.Pack
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"The whole system is so easy to use particularly with its integration with the grading computer. It’s solving so many administration problems we’ve had in the past and all of our staff have adjusted to using it surprisingly easily."
Elita Ymer, Valley Star
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Why Choose FreshTrack
Optimized Processes
Full Traceability
Customized Reporting
Responsive Support
News & Articles
FreshTrack in Action: How Avorama Transformed Operations with FreshTrack
Preparing for Late-Summer Harvest: Key Tips for Success
New Technologies Set to Transform Farming Practices in 2025
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"Over the past decade, our collaboration with FreshTrack has been nothing short of transformative. What began as a mere 'harvest management and packing tool' has evolved into a comprehensive service encompassing everything from picker payments and harvest to warehousing, labelling, traceability, grower payments, and quality control. The FreshTrack team's forward-thinking approach and commitment to truly understanding our business needs have played a pivotal role in our growth. With them, we've managed to stay ahead technologically and retained full control over our data. Their partnership has been invaluable to our success."