About | Farm Efficiency and Traceability Solutions

Get to Know Us

Leading provider of digital supply chain & traceability solutions

Modernizing the Fresh Produce Industry.

FreshTrack has revolutionised the way Growers, Packing Houses, and Buyers communicate and transact within the fresh produce industry. With our tailored industry solutions, we are delivering an exciting future.

Our software provides far improved transparent information flows at lower costs, insightful financial analyses, and process management capabilities that have never before been available to the industry.

As a software provider in the agricultural industry, our products have been designed for the day-to-day needs of all participants in the fresh produce supply chain.

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Optimized Processes

Our software is designed to enhance efficiency and productivity at every stage.

Full Traceability

Thorough traceability from field to market. Transparency and accountability at every step.

Customized Reporting

Answering all your questions in real-time, allowing you to make informed business decisions.

Responsive Support

Our responsive support team is with you all the way from planning to execution, ensuring optimal results.

Our Testimonials

What Our Customers Say

"Over the past decade, our collaboration with FreshTrack has been nothing short of transformative. What began as a mere 'harvest management and packing tool' has evolved into a comprehensive service encompassing everything from picker payments and harvest to warehousing, labelling, traceability, grower payments, and quality control. The FreshTrack team's forward-thinking approach and commitment to truly understanding our business needs have played a pivotal role in our growth. With them, we've managed to stay ahead technologically and retained full control over our data. Their partnership has been invaluable to our success."

Josh McGuiness

Mountain Blue

"The flexibility in FreshTrack has allowed us to have a system that is custom tailored to Humpty Doo Barramundi’s needs and has streamlined the process from the entering of orders through to dispatch."

Nu Phanupen

Humpty Doo Barramundi

"Last year we installed the FreshTrack System and it immediately increased our net profit by 12% and enabled us to increase our shed capacity by 40%."

Tim Elliot

W.E.Pack

"The whole system is so easy to use particularly with its integration with the grading computer. It’s solving so many administration problems we’ve had in the past and all of our staff have adjusted to using it surprisingly easily."